Target name appears above greeting in action alerts

When testing an action alert delivery, I noticed that our custom target's name is appearing at the top of the message, above the greeting. Why is this, and can it be removed? Example:

Jun 14, 2016

Custom Target

Dear Custom Target,

This is the beginning of the message content... etc.

Sincerely,

System Administrator
111 Test
Austin, TX
noreply@blackbaud.com

This is expected behavior, but is meant to include the target's address as well. If your custom target does not have an address associated with it, only the name will appear. Ideally, the top of the alert message would look like this, when received by the target:

Jun 14, 2016

Custom Target
Sample Address
Sample City, ST 00000

Dear Custom Target,

This is the beginning of the message content... etc.

Sincerely,

System Administrator
111 Test
Austin, TX
noreply@blackbaud.com

You can edit your target by following this path: Advocacy > Action Alerts > edit the desired alert > 4. Select Targets > click on the name of your custom target > update address fields > click Save

Environment

 Luminate

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