You can insert an animated GIF into any HTML area within Luminate Online, including an email. You would first want to upload the GIF into the Image Library by following these steps: 
  1. Navigate to Library > select Image Library 
  2. Click the Upload Image button 
  3. Click Browse within the Add New Image popup
  4. Find the gif you would like to upload and click Open 
  5. Under Graphic Title, type the name for the image title (if left blank, the title will default to the file name) 
  6. Add any necessary search keywords and a security category, if needed 
  7. Click Upload 
You can now insert the GIF into any HTML area by using the Insert/Edit Image component within the WYSIWYG editor.