The Ratings button on the Prospect tab allows you to view or add ratings information.  Ratings are a way that you can classify a Constituent by their likelihood to give or another user-defined Category.  You can also store information like the source of this information, the date, a description and notes.  It stores both ratings defined by your organization and ratings received from a prospect research company.

Each Ratings record stores detailed information about the potential donor.

You can purchase prospect ratings from Blackbaud Analytics or from a third-party prospect research company