The new email coordinator needs to put in conditional personalization into the subject line. So in other words, if you are in a targeted state, you would get "Take Action in California" if you are in CA, "Take Action in Vermont" if you are in VT, etc. Is this possible?
Yes, you should be able use the S1 tags in the subject line of an email. Be sure to test the emails before sending to ensure that the content renders as desired.