I tried to send an email (Call to Action, Newsletters, ENewsletters, Welcome Series, etc) to a certain number of constituents but per the email delivery page less constituents were actually sent the email than expected.
You will notice that in your email delivery statistics there is a field under Audience Calculations that is for Total Filtered Out. This number can be confusing at times, below are the possible causes for your constituents being filtered out of a delivery. Here are a few of the possible reasons members of your email audience may be filtered out of the group for receiving a message:
Group overlap- If the constituent is a member of multiple email recipient groups selected for the email, or if if they are in a target group and a do not target group they will be left out. Already received the message- If the constituent has received the same email once before, Luminate will not deliver it to them a second time. Opted out- Your constituent has opted themselves out of receiving email. Interest opt out -Your constituent is a member of an interest group that opts them out of receiving this particular email. Center opt out- Your constituent is opted out of receiving messages from your specific center. Invalid Email- your constituent does not have a valid (BB750946) email address.