Error: An error occurred before executing the process 'Marketing Effort Activate Process' : Error activating the marketing effort: Error running marketing effort export. An error occurred before executing the process - when running event invitations

When trying to process event invitations you may receive this error: An error occurred before executing the process 'Marketing Effort Activate Process' : Error activating the marketing effort:  Error running marketing effort export.  An error occurred before executing the process 'Marketing Effort Export Process' : Error running marketing effort export.  Object reference not set to an instance of an object.
This issue can be caused if a change was made to an item that is apart of the mailing process like a query selection after the process has been created. To resolve this issue you would need to revert the change that was made and run the mailing process again. 

For example: 
If the name was changed of the query, we would need to change the name of the query back to what it was originally. Once the name of the query is changed back to it's original name, edit the Export Definition and simply Save and Close to update the changes. 
  1. Click Analysis > Click Information Library
  2. Search for the query changed and click the name to open it 
  3. Click Edit Definition under tasks
  4. Click Set save options tab 
  5. Change the name back to what it was originally
  6. Click Save and close
  7. Click Marketing and Communications > Click Export Definitions 
  8. Click the arrow for the export definition being used > Click Edit
  9. Click Save and Close
  10. Now the process will run as expected without any error

Steps to Duplicate

  1. Click Events
  2. Type in the name of the event in the search box and click on the search button
  3. Click on the invitations tab > Click on the invitation name
  4. Under tasks click on send "name of invitation" invitees
  5. Click start
  6. You may receive the error:  An error occurred before executing the process 'Marketing Effort Activate Process' : Error activating the marketing effort:  Error running marketing effort export.  An error occurred before executing the process 'Marketing Effort Export Process' : Error running marketing effort export.  Object reference not set to an instance of an object.

Environment

 Altru Arts & Cultural

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